The prismatron is an advertising medium, the visual surface of which, due to the fact that it consists of three-sided rotating prisms , can change. After a predetermined period of time, the prisms rotate around their axis, showing each of the three faces in turn. Thus, at the same time they can accommodate three different plot. Such advertising media are most often installed on billboards , less often on structures such as supersite and pillar , are also sometimes installed on the facades of houses, replacing firewalls in the most crowded places. It is also sometimes used in Indoor advertising .
Benefits
These advertisements allow the customer to place advertisements in the most popular places visited in the city, in the case when you cannot install multiple billboards. The process of changing images on the advertisement carrier attracts additional attention of people. Most often, an image for placement on a prizmatron is printed on a self-adhesive film .
Varieties
There are a large number of designs of prizmatrons, but according to the principle of maintenance, they can be divided into two groups:
- Prismatrons with collapsible prisms. In constructions of this type, the prism faces are detachable elements - lamellae . When sticking advertisements on structures of this type, it suffices to remove one plane from the three available.
- Prismatrons with non-separable prisms. On these structures for the installation of advertising it is necessary to remove the prism entirely.
See also
- Outdoor advertising