Bandai Namco Entertainment Inc. (BNEI) is a Japanese company that develops and publishes video games and also produces products, such as video and music, related to its intellectual property .
| Bandai Namco Entertainment | |
|---|---|
| Type of | |
| Base | |
| Former names | Nakamura Seisakusho (1955-1959) Nakamura Manufacturing (1959–1977) Namco Limited (1977–2006) Namco Bandai Games (2006–2014) Bandai Namco Games (2014–2015) |
| Founders | |
| Location | |
| Industry | Computer games industry Anime Film industry |
| Number of employees | Bandai Namco Entertainment 900 (as of April 2017) [1] Bandai Namco Studios 1066 (as of April 2017) [2] |
| Divisions | See below |
| Parent company | |
| Site | |
Bandai Namco Entertainment is a division of Bandai Namco Holdings (BNHD) and specializes in the management and sales of video games and related products, while its own units that make up Bandai Namco Studios are developing these products. This is the main company of the strategic department of Bandai Namco Group . [3]
Bandai Namco Entertainment was formed in March 2006 as a result of the integration of the video game divisions of Namco and Bandai . Initially, the company was called Namco Bandai Games , but in January 2014 it was renamed Bandai Namco Games , [4] and in April 2015 Bandai Namco Holdings changed the name of its video game division to Bandai Namco Entertainment .
In addition to publishing operations in Japan, Bandai Namco Games manufactures its products worldwide through other representative offices. Bandai Namco Games America publishes in North America ; Bandai Namco Games Europe - Europe ; Bandai Namco Games Asia - in Asia (except Japan); Bandai Namco Games Australia and Bandai Namco Games New Zealand provide sales in Oceania . The company's headquarters is located in Shinagawa, Tokyo . [one]
Content
History
In early 2005, Namco Ltd. and Bandai Co. Ltd. announced plans to merge companies. [5] On September 29 of the same year, the companies officially merged, but over the next six months they continued to work independently in subordination to the newly formed Namco Bandai Holdings .
On March 31, 2006, the Bandai video game unit was merged with Namco , leading to the creation of the Namco Bandai Games . [6] [7]
On April 1, 2008, Banpresto’s video game unit was absorbed by the Namco Bandai Games . [8] On April 1, 2009, Bandai Networks , a mobile application developer, was disbanded and absorbed by Namco Bandai Games . [9]
In early 2011, Namco Networks was absorbed by Namco Bandai Games America , which brought together all the operations of the console and mobile video game development unit. [ten]
In 2010, Namco Bandai Games entered the Guinness Book of Records as the company that produced the largest number of commercials for the same product - a game called Solatorobo: Red the Hunter for Nintendo DS . They created 100 versions of advertising, since the game consists of 100 chapters. [eleven]
On April 2, 2012, Namco Bandai Games separated all of its game development operations into a new company called Namco Bandai Studios . The new venture arose because of Namco Bandai's interest in reducing development time and improving collaboration between the scattered studios. It has been allocated about 1000 employees who have already worked in Namco Bandai . [12]
In March 2013, Namco Bandai Games opened two new gaming studios. The first, Namco Bandai Studios Singapore , should become the “leading company development center” in Asia and be engaged in the development of game content for the Asia-Pacific region. The second studio, Namco Bandai Studios Vancouver , will work on creating games for social networks and developing game content for North America and Europe. It should be created within the Digital Media Center (CDM). [13] In July 2013, Namco Bandai Partners (NBP), which has been involved in the distribution of games in the PAL region since September 2012, joined Namco Bandai Games Europe (NBGE) so that the distribution and publication of games took place within one company - Namco Bandai Games Europe (NBGE). [14]
On January 25, 2014, Namco Bandai Games and Namco Bandai Studios reported that companies will become known in this world as Bandai Namco Games and Bandai Namco Studios, respectively. The shift is designed to unify the brand internationally (since in Japan they have already used the name Bandai Namco) in order to increase the “weight” and “attractiveness” of the name. [4] In December 2014, the company announced in a press release that the full name of the company would be changed to Bandai Namco Entertainment on April 1, 2015. [15]
Structure
Bandai Namco Entertainment is engaged in business expansion, while Bandai Namco Studios (BNSI), Bandai Namco Studios Vancouver, Bandai Namco Studios Malaysia and Bandai Namco Singapore develop games. Companies collaborate to provide products and services worldwide.
- Bandai Namco Entertainment is one of the main companies of the Bandai Namco strategic division and is responsible for everything related to the production of products - from development to sales. But from April 2012, the development of all video games and related products was transferred to Bandai Namco Studios . Thus, Bandai Namco Entertainment is currently responsible for the planning, publishing and marketing of products from both internal studios and third-party developers. [12]
- Bandai Namco Studios is Bandai Namco Entertainment's main video game development studio located in Tokyo , Japan . In addition to developing games, he is also engaged in the creation of video and music products related to their brands. The studio itself is divided into several sub-studios: Tekken Project , Project Aces and Project Soul , responsible for the games of the Tekken , Ace Combat and SoulCalibur series, respectively.
- Bandai Namco Studios Vancouver is a Bandai Namco Entertainment video game development studio located in Vancouver , Canada .
- Bandai Namco Studios Malaysia is a Bandai Namco Entertainment video game development studio located in Selangor , Malaysia .
- Bandai Namco Studios Singapore is a Bandai Namco Entertainment video game development studio based in Singapore .
Notes
- ↑ 1 2 “Corporate Overview” .
- ↑ About . Bandai Namco Studios. The appeal date is August 18, 2017.
- ↑ “Strategic Business Units” .
- 2 1 2 Goldfarb, Andrew Namco Bandai Changing Name to Bandai Namco . IGN. The appeal date is February 2, 2014.
- ↑ Feldman, Curt Bandai, Namco to merge . GameSpot. The appeal date is February 2, 2014.
- ス 株式会社 バ ン ダ イ ナ ム コ ホ ー ー ル デ ィ ン グ ス 2005 年度 事業 報告 書 Not Found (not available link) . Namco Bandai Holdings (2006). The appeal date is August 6, 2017. Archived on September 5, 2015.
- ↑ Karlin, David Bandai and Namco Finalize Merger Details . 1UP.com. The appeal date is February 2, 2014.
- ↑ Banpresto absorbed by Namco Bandai . Siliconera. The appeal date is February 2, 2014.
- ↑ KatanaXtreme.com - Namco Bandai Games Inc. to Take Over Bandai Networks Co., Ltd. (inaccessible link) . The appeal date was March 20, 2018. Archived January 23, 2009.
- Namco Bandai Games America / Namco Networks merger .
- ↑ Most TV commercials for the same product (8 hrs) - regional / Free-to-air (not available link) . Guinness World Records. The date of circulation is February 2, 2014. Archived on February 3, 2014.
- 2 1 2 Gilbert, Ben Namco spins off internal dev studios into 'Namco Bandai Studio' . Joystiq. The appeal date is February 2, 2014.
- ↑ Romano, Sal Namco Bandai opening Singapore and Vancouver studios . Gematsu. The appeal date is February 2, 2014.
- ↑ Long, Niel Namco Bandai completes merger of publishing and distribution businesses . EDGE. The appeal date is February 2, 2014.
- ↑ 2014-12-16, Bandai Namco Games changing name to Bandai Namco Entertainment , Gematsu