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Kofola

Kofola ( Czech. Kofola ) is a carbonated soft drink that was produced in Czechoslovakia since 1959 initially as an alternative to the inaccessible western Coca-Cola and Pepsi . Currently produced by the company of the same name in factories in the Czech Republic and Slovakia .

Kofola
Sklenice Kofola.jpg
Type ofSoft drink
ManufacturerKofola as
OriginCzechoslovakia
Year1960
Sitekofola.cz

The company is the most famous beverage producer in Central Europe , its products are sold not only in the Czech and Slovak, but also in the Polish, Slovenian, Croatian, Russian, Austrian and Hungarian markets. [1] In 2007, sales reached 4.4 billion Czech crowns.

Content

Composition

Kofola was created as part of a state program to use excess caffeine in coffee roasting.

The basis of Kofola is fruit syrup from apples and currants, supplemented with syrup from cherries and raspberries. A syrup is prepared at one time for the entire production season, so from year to year the taste may vary depending on the nature of the weather in a given season and the degree of ripeness of the fruit.

It also contains sugar, caramel, coriander, cinnamon, licorice extract and the aroma of an orange tree.

Compared to Pepsi or Coca-Cola, Kofola contains 30% less sugar and does not contain phosphoric acid , which is part of many soft drinks to enhance thirst, but at the same time acid dissolves tooth enamel.

Varieties

  • In 2004, the new Kofola Lemon was introduced ( Czech. Kofola Citrus )
  • In 2007, a limited edition of Kofola Cinnamon ( Czech Kofola Skořicová ) was released
  • Since 2008, Kofola Sugar-free has been produced ( Czech Kofola Bez cukru )
  • In November 2008, another limited edition of Kofola Barborka with a sweet cherry flavor ( Czech Kofola Barborková ) was released
  • In November 2009, as part of a limited Christmas party, Kofola Zvezdnaya ( Czech Kofola Hvězdičková ) came out with the taste of pomegranate and vanilla
  • In 2011, a new taste was announced, Cofola cherry ( Czech. Kofola višňová ) with a taste of cherry
  • In 2011, Kofola herbal ( Czech Kofola bylinková ) with the taste of mint , gentian and dandelion was released
  • Kofola Watermelon ( Czech Kofola Meloun ) was released in 2016

Sale

According to the official website, production increased primarily in the second half of the 1960s and in the early 1970s, when Kofola was opposed to western Coca-Cola. The annual production in 1970-1972 was 179,400 liters. After the Velvet Revolution, the market of Czechoslovakia, and then the Czech Republic, which became independent, became free and Kofola was supplanted by Coca-Cola and Pepsi. In 1996, production fell to a historic low of 26,000 liters. But in 2000, growth began again. In 2007, the company's turnover was CZK 4.5 billion.

Slovakia

In Slovakia, Kofola is the main competitor of Coca-Cola and Pepsi. In 2003, 14.28 million liters of Kofola were sold on the Slovak market, and in 2004 - already 19.44 million. According to a 2004 study, 17% of Slovak consumers of soft drinks most often buy Kofola, only 14 preferred their Coca-Cola % of respondents. Over the past 3 years, Kofola's market share has doubled (4.6% in 2002, 9.4% in 2004). Kofola took third place in the Slovak market after Coca-Cola (11.5% in 2004) and Walmark (9.6%).

Links

  • Official site
  • An article about Kofol in Russian

Notes

  1. ↑ Kofola, Czmi.cz
Source - https://ru.wikipedia.org/w/index.php?title=Kofola&oldid=97838835


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Clever Geek | 2019