Alexander Nikolayevich Krylov ( German: Krylov, Alexander ; born July 1, 1969 ) is a Russian social philosopher and sociologist , journalist , editor-in-chief of the West-Ost-Report scientific journal, director of the Berlin West-Ost Institute. Lives and works in Russia and Germany.
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Biographical information
He graduated from the History Department of the ChSPU with a degree in History and Socio-Economic Disciplines (1993), studied psychology at the Department of Social Work of Moscow State University (1993-1995). He graduated from the MSLU aspirator with a degree in social philosophy (1998), courses of philosophy teachers at Moscow State University. M.V. Lomonosov (1998-1999), defended his thesis on "The problem of human nature in the Russian psychoanalytic tradition" at Moscow State University. M.V. Lomonosova (1999). In 2001, he confirmed his Ph.D. degree at the Saxon Ministry of Education and Culture (Germany, 2001).
He worked as a history teacher, journalist, department head, public relations specialist at the Children of Russia Foundation (1993-1998), lecturer, deputy dean of the Department of Economics and Management of the National Institute of Business (1998-2000), coordinator of international projects, teacher and researcher Institute of World Economy and International Management, University of Bremen , professor and director of the institute at the University of Management and Communications (Berlin-Potsdam, 2008-2010). Since 1998 he has been teaching the courses “ Communication Management ”, “Corporate Communications”, “Public Relations”, “Intercultural Management”, “Psychoanalysis in Management, Marketing and Advertising”, “Corporate Identity”. Since 2004, simultaneously with the main activity, she is a professor at the Department of Management and Entrepreneurship of the National Institute of Business . Since 2008, he has been director of the Berlin West-Ost Institute for International Management and Image Research.
Community Activities
- In 2002, he founded the series of international scientific conferences “Discourse: West-East” (West-Ost-Diskurs).
- Since 2002, a member of the board, and since 2007 - vice president of the Bremen School of Economics.
- Member of the editorial board of the journal “ Knowledge. Understanding. Skill . "
- Member of the editorial board of the journal "Values and Meanings".
- Member of the German-Russian Forum .
- Member of the Association “Eurasian Economic Club of Scientists”
- Member of the Union of Journalists of Russia , full member of the German Society for Public Relations and other public and professional organizations.
Scientific activity
Krylov A.N.'s scientific interests lie in the areas of psychoanalysis , mass and corporate communications, social and corporate identity , and management in a globalized society. One of the first to conduct a study of the philosophical and psychological content of the work of Russian psychoanalysts (in Moscow and Vienna, 1995-1998) and introduced the concept of “Russian psychoanalytic tradition” (1998). He used the ideas of psychoanalysis in the study of social and corporate communications. He was the first in Russia to begin a study of corporate identity problems and published the first Russian-language book on these issues (2004). According to A. N. Krylov, corporate identity is not only and not so much a form of external difference (corporate identity), but a complex of elements that provide a socio-psychological identification of a person, product or organization. The most important elements of corporate identity are corporate philosophy, corporate behavior, corporate culture and corporate design.
In the monograph “The Evolution of Identities” (2010), A. N. Krylov proposed a concept according to which a person’s identity is a set of social identities (national, professional, religious, etc.) that reflect the state of society and transform in the development of the historical process. Traditional identities in a post-industrial society are increasingly playing a dominant role, giving way to new identities. In the monograph “Religious Identity” (2012) showed that religious identity is one of the first forms of human identity. In his work on corporate communications, a special role is given to transparency, social responsibility and ethics, which, according to A. N. Krylov, are the most important difference between public relations and marketing.
Scientific Papers
Books
Books (To view the list, click on the inscription [show] on the right)
- Krylov A.N. Communication management. Theory and practice of interaction between business and society. 2nd ed. - M .: IKAR Publishing House, 2015. −350 S. ( ISBN 978-5-7974-0450-7 )
- Krylov A. N. (Ed.) Corporate social responsibility: economic models - morality - success - sustainable development. Ed. and comp. A.N. Krylov. - M .: Icarus / Berlin: West-Ost-Ferlag, 2013 .-- 450 p. ( ISBN 978-5-7974-0337-1 )
- Krylov A.N. Religious Identity. Individual and collective self-awareness in the post-industrial space. 2nd ed., - M .: Ikar Publishing House, 2012 .-- 306 S. ( ISBN 978-5-7974-0293-0 )
- Krylov A.N. Evolution of identities: crisis of industrial society and the new self-identity of the individual. M .: Publishing house of the NIB, 2010. - 272 C ( ISBN 978-3-8309-0356-1 )
- Krylov, Alexander, Schauf, Tobias (Hg.): Internationales Management. Fachspezifische Tendenzen und Best-Practice. Lit Verlag, Berlin, 2008 .-- 436 S. ( ISBN 978-3-8258-12-58-4 )
- Krylov A.N. Basics of communication management and public relations: A manual for training, self-monitoring, practical and seminar classes. M: Publishing house of the NIB, 2007. - 144 p. (ISBN 978-5-8309-0231)
- Krylov A.N., Byonkost K. Yu. (Ed.) Career growth: transnational dialogues about personnel management and labor market development. Collection of scientific articles under the editorship of A.N. Krylova and K. Yu. Byonkosta. Bremen-Moscow. M .: Publishing house of the NIB, 2007. −326 p. ( ISBN 978-5-8309-0260-1 )
- Krylov A. N. et al. On the question of reputation. Materials of the international scientific conference "Reputation factors in the management of an international company." Bremen: University of Bremen, 2006 .-- 248 p.
- Sell, A. / Krylov, A. (Hrsg.): Corporate Governance. Unternehmensverfassung im Ost-West-Dialog, Verlag Peter Lang, Bern / Berlin / Brüssel / Frankfurt / Oxford / New York, 2006. 408 S. ( ISBN 3-631-55628-4 )
- Krylov A.N. Corporate Identity for Managers and Marketers. M .: Ikar Publishing House, 2004 .-- 222 p. ( ISBN 5-7974-0084-7 )
- Krylov A. N., Oberlizen R. et al. Challenges for the future: transnational dialogues about education and society. "Collection of articles edited by A. N. Krylov and R. Oberlizen. Bremen-Moscow, NIB Publishing House, 2004. - 326 p. ( ISBN 5-8309-0152-8 )
- Krylov A. N. (Ed.) Corporate governance as a factor of competitiveness in the world market. Materials of the international scientific-practical conference. Prep. for publication and edition: A.N. Krylov. M. Publishing House of the National Institute of Business, 2004.-182 p. ( ISBN 5-8309-0190-0 )
- Krylov, A. (Hrsg.) Public Relations im osteuropaeischen Raum Dialog und Erfahrung auf der Basis gesellschaftlich-oekonomischer Transformation. Verlag Peter Lang, Bern / Berlin / Bruxelles / Frankfurt / Oxford / New York, 2003.311 S. ( ISBN 3-631-51014-4 )
- Krylov A.N. Communication Management. Theory and practice. M .: Publishing house of the National Institute of Business, 2002. - 202 s ( ISBN 5-8309-0049-1 )
- Krylov, A. (Hrsg.): Entwicklung von Public Relations als Spiegel der oekonomischen und sozialen Prozesse in Osteuropa. Uni Bremen, 2002.164 S.
- Krylov A.N. Communication management and PR. Lexicon. Workshop M., 2000 .-- 98 s. ( ISBN 5-8309-0020-3 )
- Krylov A.N. Man in Russian Psychoanalysis. M., 1999—204 p. ( ISBN 5-8309-0022-X )
Articles
Publications on Economics, International Integration and Management
Articles on economics, international integration and management (To view the list, click on the inscription [show] on the right)
- Krylov A. N. Social sensitization of business and new trends in economic practice: positioning of corporate social responsibility in modern society. / Corporate social responsibility: economic models - morality - success - sustainable development. Ed. and comp. A.N. Krylov. - M.: Icarus, 2013.S. 420-437.
- Krylov A. N. Stimulation of corporate social and social security // Information suspension: science journal / head of editorial. V.V. Rizun, goals. ed. V. F. Ivanov; Institute of Journalism of KNU іmenі Taras Shevchenko. - K., 2013. - VIP. 18. C. 50-53.
- Krylov A.N. Internet Journalism and Virtual Identity: Selected Aspects of the Psychological Portrait of the Consumer of Media / Public Relations and Advertising: Theory and Practice. Pedagogical workshop "Creative in the profession." Abstracts of reports. - Chelyabinsk: TEF Advertising Technology Center, 2012.P. 7 - 11.
- Krylov A. N. Sacral tourism in the concepts of development of cities and regions. // The competitive potential of the region: assessment and efficiency of use. Collection of articles of the international scientific-practical conference, November 10-12, 2011. G. Abakan. - Abakan: Publishing House FSBEI HPE Khakass State University named after N. F. Katanova ", 2011. S. 14-16
- Krylov A. N. Information security of a person in the structure of housing and communal services / Stabilitaet und Sicherheit des menschlichen Lebensraums. Materialien der 1. Internationalen Konferenz. - Berlin: West-Ost-Verlag, 2011. S. 57-61
- Krylov A.N. Identity management - a new direction of management in a changing society / Sell A / Krylov Alexander N. Government Relations & Interaktionen zwischen Wirtschaft, Politik und Gesellschaft. Peter Lang, Bern / Berlin / Bruxelles / Frankfurt / Oxford / New York, 2009 .P. 69 - 76.
- Krylov A.N. Identity management as a reaction to the transformation of the socio-economic conditions of the organization / Actual problems of the Romano-Germanic and Oriental languages. VII Stepan readings: Materials of reports and messages of the International Conference (April 21-22, 2009). - M.: RUDN University, 2009. S. 266—272
- Krylov A.N. Experience in forming the image of territories in Europe and the possibility of its adaptation in Russia // Image of Russian regions in the domestic and foreign context: on the eve of the 1000th anniversary of Yaroslavl: proceedings of the International Scientific and Practical Conference. —Yaroslavl: RIC MUBiNT, 2009. P. 156—161
- Krylov A. N. Government Relations as an opportunity for legal regulation of the relationship between business and government. / Actual problems of the economic development of the regions of Russia: materials of the international scientific-practical conference. -Abakan: Publishing House of Khakass State University named after R.F. Katanova, 2008
- Krylov A. N. Features of the formation of the image of territories in the Russian province / Collection of articles and materials of participants of the V International scientific and practical conference. Problems of sustainable urban development. Scientific publication. - Miass: LLC Agency TERRA; Geotour. T. 1. 2008.S. 224-228.
- Krylov A. N. Identity management - a new direction of management in a changing society / Krylov, Alexander, Schauf, Tobias (Hg.): Internationales Management. Fachspezifische Tendenzen und Best-Practice. Lit Verlag, Berlin, 2008.S. 69-76
- Krylov A. N. Creative class: a new role of the intelligentsia in the economy // Business key, 2008, No. 2, No. 3.
- Krylov A. N. Governemnt Relations in science and practice. Actual problems of conferences of the Discourse: West-East series // Verbandsnachrichten. Verband der Deutschen Wirtschaft in der Russischen Foederation, 2007. Jahrgang 12, Nr. 9. C. 19 - 20
- Krylov A. N. Creative class in the structure of the regional economy // Bulletin of the Khakass State University named after N.F. Katanova. Series 8. Economics. Issue 6. - Abakan: Publishing House of Khakass State University named after N.F. Katanova, 2007.S. 15 - 19
- Krylov A. N. The use of socio-psychological tools of corporate architecture in the implementation of public relations // Socio-economic phenomena and processes. International magazine. 2007. No. 1.
- Krylov A. N. Communication policy of companies in the regions where production is located / Actual problems of the economic development of Russian regions: proceedings of an international scientific and practical conference. - Abakan: Publishing House of Khakass State University named after R.F. Katanova, 2007.S. 31-33
- Krylov A. N. Positive assessment and recognition of personnel as elements of a horizontal career: importance for the enterprise, formation and research / Krylov A. N., Byenkost K. Yu. Career growth: transnational dialogues about personnel management and labor market development. Bremen-Moscow, - M.: Publishing House of the NIB, 2007. S. 49-57
- Krylov A. N. Marketing of the region and its influence on the development of the regional economy / Actual problems of structural adjustment of the Russian economy. - Abakan: Publishing House of Khakass State University named after N.F. Katanova, 2007.S. 73-77
- Krylov A. N. The image of Russia and its influence on the foreign economic activity of Russian enterprises / Problems of socio-economic development of Russia: integration into the world community: Proceedings of the international. scientific and practical conf. November 23-24, 2006. Federal Agency for Education, Tamb. state un-t them. G.R.Derzhavina. Tambov: Publishing House of TSU named after G.R.Derzhavina, 2006.S. 24-27
- Krylov A. N. Intercultural integration in personnel management / Materials of the International scientific-practical conference of the Forum "Integration Processes in Education", Moscow - Abakan, September 25-27, 2006 in 3 parts. Part 3. - Abakan: publishing and publishing department of KhRIPKiPRO, 2006 S. 69-72
- Krylov A. N. Image and reputation: correlation of characteristics and its impact on international partnership / A. Krylov and others. On the issue of reputation. - Bremen: University of Bremen, 2006.P. 83-94
- Krylov A. N. Corporate reputation: problems and research in the framework of the discourse: “West-East” / A. Krylov and others. On the question of reputation. - Bremen: University of Bremen, 2006.S. 17-21
- Krylov A.N. Instruments and factors of investment reputation // Zell A., Krylov A.N. Corporate Governance. Concepts and analysis in dialogs: West-East. Verlag Peter Lang, 2006. S. 333-345
- Krylov A.N. Functional aspects of the interdisciplinary status of public relations // Ekonomika. Management. PRINPRIMNITSVTO: Зб. sciences. etc. - Lugansk: SNU, 2006. Nr.15. S. 249—253
- Krylov A. N. City recognition and brand identity // Tourism in the North-West. Magazine for professionals. 2006, No. 2, pp. 22-23
- Krylov A.N. Marketing communications at enterprises of the municipal sector // Stroyekspert. Analytical magazine. 2006, No. 3 S. 8-13
- Krylov A. N. Advertising in the context of multicultural determinants // Advertising in modern society: Collection of scientific papers. - M.: Publishing House of the Moscow University for the Humanities, 2005. S. 102-115.
- Krylov, Alexander Corporate Governance: Unternehmensverfassungen auf dem Pruefstand // Verbandsnachrichten. Verband der Deutschen Wirtschaft in der Russischen Foederation, 2004 Nr. 7, S. 22-23
- Krylov A. N. Influence of corporate governance on investment reputation // Corporate governance as a factor of competitiveness in the world market. Materials of the international scientific-practical conference. Prep. for publication and edition: A.N. Krylov. - M. Publishing House of the National Institute of Business, 2004. S. 79-86
- Krylov A.N. Corporate Identity as a Part of Corporate Culture. // Semiotics and image culture of business cultures. Materials of the international scientific conference. Tambov, 2003 (September 15-16) .- S. 13-15.
- Krylov, Alexander: Diffusion und Qualitaet von Public Relations in Russland: Analytische Darstellung // Public Relations im Osteuropaeischen Raum. Dialog und Erfahrung auf der Basis gesellschaftlich-oekonomischer Transformation. - Bern - Berlin - Bruxelles - Frankfurt - New York: Verlag Peter Lang, 2003. S. 97-112
- Krylov A.N. Public relations against the background of socio-economic processes in Eastern Europe (on the example of the Russian Federation) // Development of public relations as a mirror of economic and social processes in Eastern Europe. Materials of an international conference at the Institute of World Economy and International Management, University of Bremen. - Bremen, 2002.S. 32-35
- Krylov A.N. Small business in the system of modern Russian business education. / Problems and prospects for the development of small business in Russia. Materials of round tables in the Subcommittee on Small Business of the State Duma of the Russian Federation on November 3 and 29, 1999. M .: National Institute of Business, 1999. p. 67 - 69
Publications on Philosophy, Sociology, Psychology and Education Issues
Articles on philosophy, sociology, psychology and problems of education (To view the list, click on the inscription [show] on the right)
- Krylov A.N. From society virtualization to personality virtualization: online behavior and the danger of Internet dependence. Prospects for the development of the global journalism system. Collection of scientific articles. - M .: RUDN, 2013.S. 87-97.
- Krylov A. N. Concepts of education and management of stereotypes as components of the image of the territory. West-East: image dialogue. Volume 1. Ed. prof. E.A. Petrova. - Berlin: West-Ost-Verlag, 2013.S. 149-156.
- Krylov A. N. Problems of religious education in Western Europe // Knowledge. Understanding. Skill. 2013. No. 2. P. 9-16.
- Krylov A. N. Research of rituals in evolutionary psychology and their projection on the implementation of corporate communications. Public Relations and Advertising: Theory and Practice: Sat. Materials.- Chelyabinsk: Tsitsero, 2013.C. 202-205
- Krylov A. N. The crisis and prospects of German religious pedagogy // Values and meanings, 2012. No. 4. P. 157-168.
- Krylov A.N. Internet Journalism and Virtual Identity: Selected Aspects of the Psychological Portrait of the Consumer of Media / Public Relations and Advertising: Theory and Practice. Pedagogical workshop "Creative in the profession." Abstracts of reports. - Chelyabinsk: TEF Advertising Technologies Center, 2012. P. 7 - 11
- Крылов А. Н. Соотношение концепций социальной и индивидуальной идентичности в российской и западноевропейской науке" // Вестник Академии права и управления, 2011, № 24 С. 210—215.
- Крылов А. Н. Селебрити-идентичность как элемент самоидентификации молодежи в условиях постиндустриального общества / Ценности и смыслы, 2011, № 4 (13), С. 54-62
- Крылов А. Н.: Бах; Бибринг; Бибринг-Ленер; Борнштейн; Каплан; Марциновский; Розентшейн; Шотландер, Эйслер-Серке: — Биографические статьи // Психоанализ. Новейшая энциклопедия. Мн.: Книжный Дом, 2010.
- Крылов А. Н. Новый шаг к формированию единого европейского научного сообщества // West-Ost-Report. International Forum für Science and Research. Berlin, 2010. Nr. 1. S. 8-9.
- Крылов А. Н. Тенденции развития современной журналистики в условиях изменения информационного пространства / Актуальные проблемы журналистики в условиях глобализации информационного пространства. Материалы III Международной научно-практической конференции. — Челябинск, 2009. С. 356—360
- Крылов А. Н. Министр в жёлтом галстуке // Время новостей, 20.11.2009. № 214.
- Крылов А. Н. Креативный класс: новая роль интеллигенции в экономике // Бизнес-ключ, 2008, № 2, № 4. С. 8-9; № 3, С. 14-15
- Крылов А. Н. К вопросу о кризисе идентичностей // Знание. Understanding. Умение. Фундаментальные и прикладные исследования в области гуманитарных наук. Научный журнал Московского гуманитарного университета. 2007, № 3. С. 95 — 104
- К рылов А. Н. Креативный класс в структуре региональной экономики // Вестник Хакасского государственного университета им. Н. Ф. Катанова. Серия 8. Экономика. Выпуск 6. — Абакан: Издательство Хакасского государственного университета им. Н. Ф. Катанова, 2007. С. 15 — 19
- Крылов А. Н. Психологические аспекты внешнего стиля в контексте групповой идентичности // Гаудеамус. Психолого-педагогический журнал Тамбовского государственного университета имени Г. Р. Державина и Академии непрерывного образования ТГУ им. Г. Р. Державина. 2007 № 1. С. 165—168
- Крылов А. Н. Интернационализация высшего образования как последствие изменений на европейском рынке труда / Развитие межуниверситетской сети по академической мобильности на Урале: труды семинаров по академической мобильности. — Челябинск: Изд-во ЮУрГУ, 2007. с. 21-24
- Крылов А. Н. Влияние имиджа на качество учебного процесса в вузе / Управление качеством учебного процесса в вузе: Проблемы и перспективы. — М.: Издательство Национального института бизнеса, 2006., С. 146—152
- Крылов А. Н. Прагаматический подход как фактор социализации молодежи //Новые технологии: образование, экономика, управление. Сборник научн. работ./Под общ. редакцией Е. П. Сапелкина. Выпуск 2. Часть 1 — Мн.: УП «Технопринт», 2003 С. 17-18
- Крылов А. Н . Творчество и психоанализ// ТИМ: Теория. Story. Methodology Информационный бюллетень. IV выпуск. М., 1998, с. 91-98
- Крылов А. Н.: Евграфов К. Р.; Руднев В. И.; Тутышкин П. П. — Биографические статьи // Психоанализ. Популярная энциклопедия. М.: Олимп, 1998. С. 174, 404—405, 486—487.
- Крылов А. Н. Проблемы взаимодействия социального и бессознательного в работах первых российских психоаналитиков. //Сознательное бессознательное в общественных и политических процессах российского общества. М. 1997. С. 121—125
- Крылов А. Н. Гармония смерти: Сабина Шпильрейн впереди Зигмунда Фрейда // Новости медицины и фармации. Яринвест медикал. 1997.-№ 1.- С.48-50
Notes
- ↑ Немецкая национальная библиотека , Берлинская государственная библиотека , Баварская государственная библиотека и др. Record #129459119 // Общий нормативный контроль (GND) — 2012—2016.
Источники /Литература об А. Н. Крылове
- Alexander N. Krylov // Who's Who in the World. Marquis Who's Who; 27 edition, 2009, P. 1614
- Krylov, Alexander // Biografien in: Zur Frage der Reputation. Bremen: Universität Bremen, 2006. S. 131—132
- Крылов Александр Николаевич // Психоанализ: новейшая энциклопедия. Мн.: Книжный дом, 2010. С. 371—372
- Крылов Александр Николаевич // Овчаренко В. И. Российские психоаналитики. М.: Академический проект , 2000. С. 138
- Крылов Александр Николаевич / Энциклопедия «Ученые России»