Pop-rap ( Eng. Pop-rap ) or hip-pop ( Eng. Hip-pop ) [2] [3] - a hybrid of hip-hop with massive melodic filling, which traditionally is part of the choral section in the structure of a regular pop composition [ 4] . Pop rap tends to decrease anger and increase lyrical value compared to street rap [4] [5] , although in the mid-to-late 90s some musicians mixed this style with elements of hardcore rap , trying to prevent the public from reacting negatively ease and accessibility of their music [4] .
| Pop rap | |
|---|---|
| Direction | Hip-hop |
| The origins | Hip hop pop |
| Place and time of occurrence | Late 1980s, New York |
| see also | |
| Alternative Hip Hop [1] , New Jack Swing | |
Feature
Pop rap style began in the late 80s when artists such as Run-DMC , LL Cool J and Beastie Boys began to enter the main music scene. Soon after, rappers such as Tone Loc, Young MC, DJ Jazzy Jeff and Fresh Prince recorded several singles with an emphasis on their ability to tell benevolent life stories from the stage, which became the prerequisite for their great success on the charts [4] [5] .
Many musicians followed their example, releasing a number of the same good tunes for parties. Since the possibility of universal acceptance of the remaining directions was real, the remaining musicians at this time began to develop jazz fusion with R&B and dance music. They used samples to create melodies [4] [5] .
With the advent of the work of MC Hammer and Vanilla Ice in 1989, the pop rap direction was often ridiculed (and even prosecuted from time to time) for its desire to imitate the widely known hits without introducing any significant configurations into them or not changing them at all [6 ] . At the same time, pop rap became increasingly popular thanks to tracks like Hammer's Can't Touch This, as well as the work of Naughty by Nature and House of Pain [7] . Since the late 90s, an unprecedented rise in pop rap has been observed in Europe thanks to teams such as Nana , Down Low , R'n'G , etc.
See also
- Alternative Hip Hop
- New jack swing
Notes
- ↑ "Rap + Pop = Alt-Hip Hop: Black Eyed Peas, Jessy Moss . " Metro Weekly.
- ↑ Charnas, Dan. The Big Payback: The History of the Business of Hip-Hop . - Penguin, 2011.
- ↑ Feat. Don't Fail Me Now: The rise of the featured rapper in pop music. , Slate (July 31, 2015). Date of treatment January 11, 2018.
- ↑ 1 2 3 4 5 Pop-Rap . Allmusic .
- ↑ 1 2 3 Too Legit: The Neglected Legacy of Pop-Rap . Jonathan Bogart (February 24, 2012).
- ↑ "What Is Pop Rap, And Why Do We Hate It?" . Prefix Mag.
- ↑ The Year Onyx's 'Slam' Crashed Pop Radio . NPR (October 17, 2013).