Yota (Yota) is a Russian telecommunications company, a federal wireless operator, with federal coverage in 2G / 3G / 4G networks, which works according to the FullMVNO model on the combined network of Scartel LLC and MegaFon PJSC. The main directions of the company are the provision of mobile communication services and 4G Internet.
| Yota | |
|---|---|
 | |
| Type of | Limited liability company |
| Base | 2007 [1] |
| Location |  Russia : Moscow |
| Industry | telecommunications ( ISIC :61 ) |
| Number of employees | 1200 [2] |
| Parent company | PJSC MegaFon |
| Site | yota.ru |
Mobile Operator
With the permission of the Ministry of Communications in early 2012, Yota owners launched the first 4G network in Russia in Novosibirsk .
Launch History
In 2006, the co-owner of the St. Petersburg company Corus Consulting , Denis Sverdlov and entrepreneur Sergei Adonyev, decided to create the first operator in Russia, working on the basis of the then new data transfer technology - WiMAX . In autumn 2008, Scartel was the first in Russia to deploy WiMAX networks in the territory of Moscow and St. Petersburg in the range of 2.5-2.7 GHz [3] .
In 2010, Yota announced plans to switch from WiMAX technology to a new data transmission technology - LTE , and on August 30, 2010, the first Russian network of a new communication standard was tested [4] .
From 2007 to 2012, Scartel was headed by Denis Sverdlov. In 2012, Igor Torgov took over as CEO of the company.
From April 2014 to April 2015, the general director of Scartel LLC was Anatoly Smorgonsky [5] . His place was taken by Mikhail Dubin, executive director for the development of business in the mass market of MegaFon. In August 2015, Dubin left both posts, Konstantin Likhodedov [6] [7] was appointed the new general director of Skartel (and the executive director of MegaFon).
In November 2016, Vladimir Dobrynin was appointed to the position of General Director of Scartel LLC [8] .
On January 22, 2019, Yota CEO Vladimir Dobrynin leaves his post at his own request. And about. Yota Chief Financial Officer Said Munaev has been appointed CEO [9] .
May 13, 2019 Oleg Telyukov was appointed the general director of the company [10] .
Detailed Timeline
- 2007, May - foundation of the company.
- 2008, September 2 - the official launch of the test operation of WiMAX networks at a frequency of 2.5-2.7 GHz in Moscow and St. Petersburg under the Yota brand [11] .
- 2008, October 2 - the start of sales of the world's first WiMAX-enabled phone HTC MAX 4G, made by HTC by order of Yota specifically for Russia [12] .
- 2008, December 25 - the beginning of sales of WiMAX Express cards for connecting to Yota [13] .
- March 23, 2009 - the beginning of sales of the first WiMAX laptop in Russia [14] .
- 2009, June 1 - the beginning of commercial operation for individuals [15] .
- 2009, August 18 - Yota subscriber base exceeded 100,000 people [16] .
- 2009, October 7 - the beginning of sales of Yota Egg devices [17] .
- 2009, October 12 - the subscriber base - more than 150,000 people [18] .
- 2009, November 6 - Following the results of October 2009, the Yota WiMax-operator for the first time reaches self-sufficiency, having earned $ 6 million.
- 2009, December 3 - subscriber base - more than 250,000 people.
- 2009, December 16 - Yota begins testing [19] of the network abroad of Russia, in the city of Managua ( Nicaragua ).
- 2010, August 30 - launch of the first Russian LTE network in Kazan [4] .
- December 5, 2010 - The First International Yota Space Festival started [20] .
- December 1, 2011 - the official launch of the Yota network in Belarus [21] .
- 2011, March 3 - Yota in the presence of Russian Prime Minister Vladimir Putin signed an agreement with telecom operators Vimpelcom , Megafon , MTS and Rostelecom on the development of an LTE network in Russia.
- 2011, June 6 - Yota One and Yota Many went on sale [22] .
- 2012, April 23 - The fourth-generation mobile communications in the LTE standard are launched in Russia in Novosibirsk
- 2012, April 26 - A preliminary agreement was signed on the merger of MegaFon and Scartel
- 2012 May 10 - Yota launches new LTE network in Moscow
- 2012, June 11 - Yota stops providing services in Belarus [23] .
- 2012, July - reorganization in the form of merger of Scartel LLC (Yota brand) to MegaFon PJSC was completed.
- 2012, October 9 - Yota was the first in Russia to launch LTE-Advanced mobile communications technology on a commercial network in Moscow. 11 base stations participate in the launch .
- 2013, August 20 - Yota introduces the compact mobile router Yota Many for connecting to a 4G LTE network.
- 2013, October 10 - Megafon acquired 100% of Scartel and 100% of Yota.
- April 23, 2014 - the commercial launch of the new federal mobile operator in Russia, the Yota operator, was announced [24] .
- May 24, 2016 - Launch of the Yota B2B product.
- 2017, January 25 - tariffs with unlimited Internet for smartphone are closed for connection. The introduction of a new tariff line for a smartphone with limited traffic. [25]
Cooperation between MegaFon PJSC and Scartel LLC
In April 2014, the appearance of the new federal mobile operator Yota was announced on the basis of the combined MegaFon and Scartel networks [24] . In August 2014, the issuance of Yota SIM cards to pre-ordered users began in six cities: Moscow , St. Petersburg , Vladivostok , Khabarovsk , Vladimir and Tula [26] . By the end of 2014, the coverage area grew to 28 cities [27] .
As a mobile operator, Yota provides its customers with federal coverage in 2G / 3G / 4G networks, free calls within the Yota network with a package of minutes, federal mobile numbers of formats +7 and 8, as well as a single cost of services within the Russian Federation and coverage area in the territories bordering with Russia. You can switch to a Yota SIM card while maintaining the old phone number.
In addition, Yota has released a multi-format SIM card, which includes NFC and electronic digital signature modules [28] .
Since July 2015, Yota began to provide mobile services in the Arkhangelsk, Samara, Nizhny Novgorod, Pskov, Novgorod, Tyumen regions, Kalmykia, Mordovia, Udmurtia, Altai Territory. [29] [30] [31] [32] In August 2015, Yota appeared in the Sverdlovsk, Chelyabinsk, Kaliningrad, Volgograd regions, Perm Territory, Khanty-Mansi Autonomous Okrug, Altai Republic, Dagestan, Chechnya. In September 2015, the issuance of SIM-cards started in the Saratov, Belgorod, Kirov, Murmansk, Ivanovo, Tver, Smolensk regions and the Stavropol Territory. [33] In October 2015, Yota began to provide communication services in the Amur Region, Buryatia, the Jewish Autonomous Region, Trans-Baikal Territory, Yakutia, and in November 2015 in Rostov [34] and Ryazan Regions. From January 2016, you can connect to the Yota mobile operator in the Republic of Ingushetia, Adygea, Kabardino-Balkaria, North Ossetia and the Voronezh region, from February 2016 - in Karachay-Cherkessia, from July 2016 - in the Sakhalin region, from August 2016 - in Komi and Yamal-Nenets Autonomous Okrug, from October 2016 - in the Kurgan region.
January 25, 2017 tariffs with unlimited Internet are closed for connection. A new tariff line [35] with limited traffic has been introduced. The company offers the option "Unlimited mobile applications", where traffic is not spent on some social networks, instant messengers and YouTube video hosting.
On March 29, 2018, the operator updated the [36] line for a smartphone and added the ability to connect packages without minutes. Customers have the opportunity to choose their own package only with gigabytes and unlimited mobile applications. Subscribers who have connected to the tariffs for the smartphone until January 25, 2017 will continue to use the communication on the same terms. At the same time, tariffs with unlimited Internet will remain open for connection to a tablet and computer.
In June 2019, the operator again introduced tariffs with unlimited Internet access for smartphones.
Yota and Yota Devices
The separation of companies was not carried out in an atmosphere of secrecy, but was not widely covered in the media.
Initially, Yota and Yota Devices really were one company. More precisely, the latter were a department inside Yota and were engaged in the development of user devices - modems and routers. In 2011, Yota Devices left the "big brother", became a separate company and began developing its smartphone. [37]
Logo
The company logo shows an upside-down person in the minimalist style, called “Nuf”, or “Nuf”: if you read this word backwards - “Fun” (from the English - “fun”).
Notes
- ↑ Yota - the first Mobile WiMAX network in Russia (inaccessible link) . Date of treatment October 26, 2008. Archived September 12, 2008.
- ↑ Yota outsourced payroll and HR management
- ↑ Scartel was the first in Russia to launch a WiMax network . RIA News.
- ↑ 1 2 Report from the launch of the Yota LTE network in Kazan
- ↑ Yota replaced Smorgonsky with a Club . www.comnews.ru. Date of appeal October 25, 2015.
- ↑ Dubin will leave Megafon and Yota . Interfax.ru. Date of appeal October 25, 2015.
- ↑ Management / Konstantin Likhodedov / MegaFon Corporate website (inaccessible link) . corp.megafon.ru. Date of treatment October 25, 2015. Archived December 5, 2015.
- ↑ Vladimir Dobrynin led Yota . Date of treatment December 20, 2016.
- ↑ Vladimir Dobrynin resigned as Yota CEO
- ↑ Oleg Telyukov was appointed the new CEO of Yota . TASS. Date of treatment June 14, 2019.
- ↑ Under Korean sauce. Scartel's mobile WiMAX erupted in both capitals
- ↑ First Mobile WiMAX (unavailable link) . Date of treatment July 27, 2012. Archived December 15, 2012.
- ↑ Now you can connect to Yota by express card. (inaccessible link)
- ↑ Samsung and Yota presented in Russia a netbook with Mobile WiMAX
- ↑ Coming soon - the beginning of commercial operation of the Yota WiMAX network
- ↑ Yota subscriber base exceeded 100,000 people
- ↑ YOTA starts selling a new network access device - Yota Egg
- ↑ 23 / Yota Networks launches LTE network in Vladimir Region
- ↑ Yota launched Mobile WiMAX in Nicaragua (inaccessible link) . Date of treatment July 27, 2012. Archived on April 6, 2015.
- ↑ Iotic power . The businessman.
- ↑ Yota officially launched 4G network in Belarus | Providers of Belarus . Date of treatment February 21, 2013. Archived February 27, 2013.
- ↑ Yota introduced a router and modem
- ↑ Iota Bel turns off the LTE network in Belarus, the Ministry of Communications believes in the prospects of this technology (inaccessible link) . Date of treatment July 27, 2012. Archived June 10, 2012.
- ↑ 1 2 Voice calls and SMS appeared on the Yota network . Russian newspaper.
- ↑
- 2017, May 19 - in Moscow, the official opening of the largest e-sports arena in Europe - Yota Arena. [21]
- 2018 April 19 - Yota opens the first open space for technology and people Yota Lab
- ↑ Mobile operator Yota began issuing SIM-cards . Forbes
- ↑ The issuance of SIM-cards of the mobile operator Yota started in three more cities . Ferra.ru.
- ↑ In the summer, Yota will begin selling SIM-cards with electronic signature . Lenta.ru.
- ↑ Yota appeared in Samara, Arkhangelsk, Tyumen regions and Udmurtia . Date of treatment November 15, 2016.
- ↑ Mobile operator Yota begins work in the Nizhny Novgorod region . newsroom24.ru. Date of treatment November 15, 2016.
- ↑ Yota begins to provide communications services in Kalmykia and Mordovia , CNews.ru . Date of treatment November 15, 2016.
- ↑ Yota begins providing communications services in three new regions , CNews.ru . Date of treatment November 15, 2016.
- ↑ Yota services are available in four more regions , PC Week / RE (“Computer Week”) . Date of treatment November 15, 2016.
- ↑ Yota begins to provide mobile services in the Rostov region , CNews.ru . Date of treatment November 15, 2016.
- ↑ Sheets. Scartel retained its focus on mobile Internet . www.vedomosti.ru (January 17, 2017). Date of treatment February 19, 2019.
- ↑ Sheets. In Russia, tariffs have appeared without voice communications and the Internet . www.vedomosti.ru (March 29, 2018). Date of treatment February 19, 2019.
- ↑ How to prove to the media that Yota does not produce YotaPhone → Roem.ru (Russian) (October 5, 2016). Date of treatment September 28, 2017.